Well, as the first phase of our project reaches maturity, we started working on our 2.0 project. The layouts are now in place, and we have officially started actual programming. It is pretty exciting, but for the first time, I am totally psyched that the coolest parts are not technical.
No, this time, we are focusing on content. But how do you do that? Well, we are looking for better ways to communicate with our audience. The first trick is figuring out how to not sound stupid for the hardcore, but still reach the casual. But more than that, we want to avoid sounding too CNN-ish. That was one of my biggest problems with my old gig, and a bad habit I kind of brought over.
Some of the ideas we have prototyped are nothing short of awesome, in my humble opinion. I will probably test drive some of them here, so watch this space ;)
Tuesday, June 24, 2008
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